Our colourful beanies are crafted in our partner maglificio in Reggio Emilia using exclusively natural fibers responsibly sourced and spun in Italy. Our best-selling fisherman beanies are crafted with 100% merino wool in a short style which sits just above the ears making for stylish beanies, perfect for the mid seasons. For a warmer option, we have our two colour melange merino wool & cashmere fisherman beanies. Our functional reversible beanies are knitted with our extra warm and soft merino wool & cashmere blend and can be easily reversed so that you can enjoy two beanies in one! Our thick ribbed solid cashmere beanies are extra cozy and luxurious 100% cashmere beanies in a rather short style, just covering the ears. Our small ribbed 100% wool beanies are deeper and offer plenty of warmth and comfort for everyone. Shop now from our limited Ready to Wear stock or use the Made to Order service if a beanie is sold out and our artisans will craft it for you in 4-6 weeks. Our beanies are also offered Custom Made or Made to Measure. Please get in touch if you are looking for a specific colour, detail or fit.
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Our London shop will be open with a part time schedule from 11:00-18:00 from the 3rd-22nd of February. Our part time sales associate will be running the shop on the dates and times below.
We will be closed on Wednesdays and Saturdays for the next 19 days.

Friday 3rd – OPEN 11:00-18:00
Saturday 4th – CLOSED
Monday 6th - OPEN 11:00-18:00
Tuesday 7th - OPEN 11:00-18:00
Wednesday 8th – CLOSED
Thursday 9th - OPEN 11:00-18:0
Friday 10th - OPEN 11:00-18:00
Saturday 11th – CLOSED
Monday 13th - OPEN 11:00-18:00
Tuesday 14th - OPEN 11:00-18:00
Wednesday 15th – CLOSED
Thursday 16th - OPEN 11:00-18:00
Friday 17th - OPEN 11:00-18:00
Saturday 18th – CLOSED
Monday 20th - OPEN 11:00-18:00
Tuesday 21st - OPEN 11:00-18:00
Wednesday 22nd – CLOSED
Thursday 23rd - OPEN 11:00-19:00

Please note, we will not be offering MTM appointments or fittings during this time.
We will be dispatching online orders as usual and taking appointments.

We will be back open on the 23rd of February from 11:00-19:00 as usual.

If you have any questions please email us at

Our sincere apologies for any inconvenience this may cause.

Grazie Mille, The 40 Colori Team